Decorating Ads. this is crucial. You must understand that web surfers have become very "ad-blind". That's exactly why 468x60 ads don't do anything but suck. So, looking at Adsense ads, be aware that they are in a invisible, four-sided box. So even if you blend them with the same color as your site, frequent Internet users will instinctively see a virtual square ad and avoid it like the plague.

A simple yet clever way to outsmart all but the savviest surfers is by smothering your ads in oddly shaped designs which, with a little proactive can start to take on a very modern and modular look, not very unlike contemporary European decor, which can be very appealing to your visitors.

With just a minimal of effort you can use even more fashionable ways to disguise your ads, perhaps drawing visitors to them instead of away from them.




Continued in next article...